In that famous Lynx advertisement the guy walks to his cabinet grabs a bottle of Lynx sprays it all over himself and walks out of his apartment. Gorgeous angels drop from the sky and start stalking him.
Cut! Retake. Guy walks to his cabinet grabs a bottle of ‘MacBook Pro’ sprays it all over his body and walks out to the street. Artificial Intelligence and Robotics Scientists are seen walking out of a white van. They grab him, inject his veins with anesthetics, box him up, relocate him to a secret lab and lay him on the lab table ready to open him up. He must be an advanced technology straight from a secret factory in China. Wrap!
It’s unusual to smell like a new electronic gadget but that’s not far from reality.The scent of a newly opened MacBook has been captured by Air Aroma, a French perfume house. Shocking ridiculous!
“A distinctive scent can be observed when unwrapping a
newly purchased Apple product from its packaging. Apple fans will certainly recognise this smell. The scent created encompasses the smell of the plastic wrap covering the box, printed ink on the cardboard, the smell of paper and plastic components within the box and of course the aluminum laptop which has come straight from the factory where it was assembled in China.”
Apparently the fragrance has been developed from a pallete containing the aroma of glue, plastic, rubber and paper. Air Aroma fragrance designers then used these samples as ingredients to create a range of signature blend fragrance. So it’s more like walking out of a ‘DIY Craft Shop’ after a long day scavanging for materials.
Thank goodness the product was only created for use in an art exhibition by Australian designers and there are no plans of making it commercial just yet.
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